ABOUT THE PROJECTs

The primary tools used by all WeightWatchers subscribers are built around weight, food, recipe, and exercise tracking. Paid subscribers could use the online tools and mobile app to plan and track their meals leading to more successful weight loss. I helped redesign the tools to be more interactive and engaging while remaining accessible to new users and practical for ongoing users. I also helped build their eCommerce site to sell products exclusively to members.